Brown Athletics Unveils Brown Bears Sports Properties As Its Dedicated Corporate Sponsorship Sales Unit

PROVIDENCE, R.I.– Brown University Athletics, in conjunction with Learfield Sports, has developed Brown Bears Sports Properties as its exclusive corporate sponsorship sales unit, as announced today by Director of Athletics Jack Hayes. This dedicated unit is designed to support Brown Athletics’ initiative to enhance the service provided to local and regional businesses and further promote the Brown brand affinity to the corporate community. 


“We are excited about the development of Brown Bears Sports Properties,” said Hayes.  “Learfield Sports is a trusted leader in this field and has long-standing relationships with many college and university athletic programs.  We look forward to implementing the Learfield approach to generate innovative promotional ideas, customized programming and new asset offerings to Brown’s corporate partners.”


Leading Brown Bears Sports Properties is General Manager Augusto “Cookie” Rojas, who most recently served eight years as general sales manager for the Pawtucket Red Sox and taught sports management for nearly five years at Johnson & Wales University. Nelligan Sports Marketing, Brown Athletics’ former marketing partner, was acquired by Learfield Sports in early February. Brown Bears Sports Properties will office on campus, which will allow a close working relationship with the entire Brown Athletics administration. The property manages all aspects of the multimedia rights including venue signage, event sponsorships/marketing, corporate hospitality, radio game broadcasts and coaches’ shows, television and digital sponsorships, including the official athletic website


 “We’re fortunate to have the opportunity to work with Brown and will strive to be terrific partners and representatives by providing exceptional service to the corporate community to enhance the growth of the university brand. We’re excited to be off and running and look forward to building on the outstanding traditions already established here,” said Learfield President and CEO Greg Brown. 


In addition to its core business of nearly 100 collegiate multimedia rights properties which consist of institutional, conference and facility level partnerships, Learfield Sports is involved with collegiate ticketing, licensing and concessions, and titles the prestigious Learfield Sports Directors’ Cup that annually awards top-performing athletic programs. Its multimedia rights encompass numerous content distribution platforms to deliver the passion of college athletics to fans globally. To learn more about the company’s 40-year history and portfolio, visit

Maureen Khairallah Joins Brown Strength & Conditioning Staff

Providence, RI- Brown University head strength & conditioning coach Brandon O'Neall has recently announced the addition of Maureen Khairallah to his staff.  She will be an integral part of the strength and conditioning program at Brown University, serving all 37 varsity athletic teams.

The Iowa native comes to Brown University after serving one year as Assistant Strength & Conditioning Coach for Southern Illinois University. During her time with the Salukis, she designed and implemented strength & conditioning programs for women's softball, volleyball, tennis, men's and women's swimming and diving, and assisted with football. Khairallah also served as an Interim Head Strength & Conditioning Coach from September through November 2011.

Prior to her position at SIU, she was named Head Strength & Conditioning Coach and Fitness Coordinator for Lyndon State College in 2009. While at LSC, she designed and implemented training programs for all 12 Division III athletic teams and served as an adjunct professor for the Department of Exercise Science. She then accepted a position at the Chicago Bulls College Prep High School to direct their Strength & Conditioning/Physical Education Department.

Khairallah served as a Graduate Assistant Strength & Conditioning Coach at Eastern Illinois from 2007 to 2009 in addition to completing strength and conditioning internships at Northwestern University (Spring 2007), the Quad Cities Sports Acceleration (Summer 2006), and Central College (Fall 2005).

In 2007, she received her Bachelor of Arts in Exercise Science from Central College in Pella, Iowa and went on to earn her Master of Science in Physical Education from Eastern Illinois University in 2009. She is a Certified Strength and Conditioning Specialist (CSCS) through the National Strength and Conditioning Association (NSCA).