Brown Athletics Unveils Brown Bears Sports Properties As Its Dedicated Corporate Sponsorship Sales Unit

PROVIDENCE, R.I.– Brown University Athletics, in conjunction with Learfield Sports, has developed Brown Bears Sports Properties as its exclusive corporate sponsorship sales unit, as announced today by Director of Athletics Jack Hayes. This dedicated unit is designed to support Brown Athletics’ initiative to enhance the service provided to local and regional businesses and further promote the Brown brand affinity to the corporate community. 


“We are excited about the development of Brown Bears Sports Properties,” said Hayes.  “Learfield Sports is a trusted leader in this field and has long-standing relationships with many college and university athletic programs.  We look forward to implementing the Learfield approach to generate innovative promotional ideas, customized programming and new asset offerings to Brown’s corporate partners.”


Leading Brown Bears Sports Properties is General Manager Augusto “Cookie” Rojas, who most recently served eight years as general sales manager for the Pawtucket Red Sox and taught sports management for nearly five years at Johnson & Wales University. Nelligan Sports Marketing, Brown Athletics’ former marketing partner, was acquired by Learfield Sports in early February. Brown Bears Sports Properties will office on campus, which will allow a close working relationship with the entire Brown Athletics administration. The property manages all aspects of the multimedia rights including venue signage, event sponsorships/marketing, corporate hospitality, radio game broadcasts and coaches’ shows, television and digital sponsorships, including the official athletic website


 “We’re fortunate to have the opportunity to work with Brown and will strive to be terrific partners and representatives by providing exceptional service to the corporate community to enhance the growth of the university brand. We’re excited to be off and running and look forward to building on the outstanding traditions already established here,” said Learfield President and CEO Greg Brown. 


In addition to its core business of nearly 100 collegiate multimedia rights properties which consist of institutional, conference and facility level partnerships, Learfield Sports is involved with collegiate ticketing, licensing and concessions, and titles the prestigious Learfield Sports Directors’ Cup that annually awards top-performing athletic programs. Its multimedia rights encompass numerous content distribution platforms to deliver the passion of college athletics to fans globally. To learn more about the company’s 40-year history and portfolio, visit

Spring Academic All-Ivy Announced

Providence, RI- The Ivy League announced its spring list of Academic All-Ivy honorees, with 10 Brown student-athletes being recognized.  The five males and five females were each starters or key reserves on their respective varsity teams and carry a 3.0 or better cumulative grade point average. 


MIKE AMATO, Sr., Golf, Commerce, Organizations & Entrepreneurship (Cornwall, NY)
* Second Team All-Ivy selection; Adams Cup Sportsmanship Award winner.

KENDRICK AU, Sr., Tennis, Biology (St. John's, NF)
*Team Captain; ITA Northeast Regional recipient of Arthur Ash Leadership & Sportsmanship Award; 6-1 during Ivy season at #4 singles.

MIKE DIBIASE, Jr., Baseball, Biochemistry (Weston, MA)
* Second Team All-Ivy; Led Bears with three homeruns; 20 RBI and 21 walks.

PETER FALLON, Sr., Lacrosse, Modern American History (Baltimore, MD)
*All-American; First Team All-Ivy & All-New England selection; Team Captain.

CRAIG KINSLEY, Sr., Track & Field, Geological Sciences (Fairfield, CT)
* Second Team All-American; 2011 NCAA Qualifier; First Team All-Ivy; Team Captain; Four-time Ivy League champion in javelin.


RACHEL BIBLO, Sr., Track & Field, Public Policy & American Institutions (Thiensville, WI)
* NCAA East Regional Qualifier in triple jump; First Team All-Ivy in triple jump.

ALEXA CALDWELL, Sr., Lacrosse, History (Middletown, DE)
* Team Captain; Honorable Mention All-Ivy; Team's leader in caused turnovers and ground balls; Ranked fifth in Ivy games with 1.43 caused turnovers per game.

ELISE FISHELSON, Sr., Equestrian, Commerce, Organizations & Entrepreneurship (Cold Spring Harbor, NY)
*Fifth-place finisher at the 2011 IHSA Nationals.

CASSANDRA HERZBERG, Jr., Tennis, History of Art & Architecture (Miami Beach, FL)
*Second Team All-Ivy in singles after going 6-1 during the Ivy season at  #3 and #2 singles; 18-5 overall in singles.

CASEY KELSEY, Sr., Crew, Biology and Economics (Lyme, NH)
* Captured 2011 Women's Rowing Championship; CRCA First Team All-American; Capital One Academic All-American.