Brown Athletics Unveils Brown Bears Sports Properties As Its Dedicated Corporate Sponsorship Sales Unit

PROVIDENCE, R.I.– Brown University Athletics, in conjunction with Learfield Sports, has developed Brown Bears Sports Properties as its exclusive corporate sponsorship sales unit, as announced today by Director of Athletics Jack Hayes. This dedicated unit is designed to support Brown Athletics’ initiative to enhance the service provided to local and regional businesses and further promote the Brown brand affinity to the corporate community. 

 

“We are excited about the development of Brown Bears Sports Properties,” said Hayes.  “Learfield Sports is a trusted leader in this field and has long-standing relationships with many college and university athletic programs.  We look forward to implementing the Learfield approach to generate innovative promotional ideas, customized programming and new asset offerings to Brown’s corporate partners.”

 

Leading Brown Bears Sports Properties is General Manager Augusto “Cookie” Rojas, who most recently served eight years as general sales manager for the Pawtucket Red Sox and taught sports management for nearly five years at Johnson & Wales University. Nelligan Sports Marketing, Brown Athletics’ former marketing partner, was acquired by Learfield Sports in early February. Brown Bears Sports Properties will office on campus, which will allow a close working relationship with the entire Brown Athletics administration. The property manages all aspects of the multimedia rights including venue signage, event sponsorships/marketing, corporate hospitality, radio game broadcasts and coaches’ shows, television and digital sponsorships, including the official athletic website www.brownbears.com.

 

 “We’re fortunate to have the opportunity to work with Brown and will strive to be terrific partners and representatives by providing exceptional service to the corporate community to enhance the growth of the university brand. We’re excited to be off and running and look forward to building on the outstanding traditions already established here,” said Learfield President and CEO Greg Brown. 

 

In addition to its core business of nearly 100 collegiate multimedia rights properties which consist of institutional, conference and facility level partnerships, Learfield Sports is involved with collegiate ticketing, licensing and concessions, and titles the prestigious Learfield Sports Directors’ Cup that annually awards top-performing athletic programs. Its multimedia rights encompass numerous content distribution platforms to deliver the passion of college athletics to fans globally. To learn more about the company’s 40-year history and portfolio, visit www.learfieldsports.com

Spring Academic All-Ivy Honorees Announced

June 3, 2008

Providence, RI - The Ivy League released its spring list of Academic All-Ivy honorees, with ten Brown student-athletes being honored. The five females and five males were starters or key reserves on officially recognized varsity teams with a grade point average of 3.0 or higher.

Women:
Amy Baxter, Sr., Softball
First Team All-Ivy at utility; two-year captain and 6th in Ivy League with .443 on base percentage; Concentration: Human Biology

Alexis Blaxberg, Sr., Water Polo
First Team All-North; Second Team All-East; 21st in the nation in goals (70); Concentration: Psychology

Corey Finnerty-Ludwig, Jr., Crew
2008 NCAA Champion; member of varsity eight boat that won EAWRC title; Ivy League champion and first team All-Ivy; Concentration: Biology

Whitney Keefe, Sr., Equestrian
Second in Individual Open Flat at IHSA Nationals; Won Open Flat and Open Fences at All-Ivy Competition; Concentration: Biology

Lauren Vitkus, Jr., Lacrosse
Second Team All-Ivy; 2008 Second Team All-Region; Team leading scorer (40 pts.); Concentration: Engineering

Men:
Jordan Burke, Jr., Lacrosse
Ivy League Player of the Year for Brown's Ivy Championship team; First Team All-Ivy and All-New England; USILA Second Team All-American; Concentration: Commerce, Organizations & Entrepreneurship

Ryan Graddy, Sr., Track & Field
Placed 7th in 10,000m run at Ivy League Heptagonal Championships; IC4A qualifier; Concentration: History/PLME

Chris Lee, Jr., Tennis
Second Team All-Ivy in Singles playing at #2 and #3; Concentration: Sociology

Conor Reardon, Sr., Baseball
First Team All-Ivy and All-New England at DH; ESPN The Magazine Second Team Academic All-America; Concentration: History

Paul Strombom, Sr., Crew
Rowed in the bow of Ivy League Champion varsity eight crew; First team All-Ivy; Concentration: Biomedical Engineering