Brown Athletics Unveils Brown Bears Sports Properties As Its Dedicated Corporate Sponsorship Sales Unit

PROVIDENCE, R.I.– Brown University Athletics, in conjunction with Learfield Sports, has developed Brown Bears Sports Properties as its exclusive corporate sponsorship sales unit, as announced today by Director of Athletics Jack Hayes. This dedicated unit is designed to support Brown Athletics’ initiative to enhance the service provided to local and regional businesses and further promote the Brown brand affinity to the corporate community. 

 

“We are excited about the development of Brown Bears Sports Properties,” said Hayes.  “Learfield Sports is a trusted leader in this field and has long-standing relationships with many college and university athletic programs.  We look forward to implementing the Learfield approach to generate innovative promotional ideas, customized programming and new asset offerings to Brown’s corporate partners.”

 

Leading Brown Bears Sports Properties is General Manager Augusto “Cookie” Rojas, who most recently served eight years as general sales manager for the Pawtucket Red Sox and taught sports management for nearly five years at Johnson & Wales University. Nelligan Sports Marketing, Brown Athletics’ former marketing partner, was acquired by Learfield Sports in early February. Brown Bears Sports Properties will office on campus, which will allow a close working relationship with the entire Brown Athletics administration. The property manages all aspects of the multimedia rights including venue signage, event sponsorships/marketing, corporate hospitality, radio game broadcasts and coaches’ shows, television and digital sponsorships, including the official athletic website www.brownbears.com.

 

 “We’re fortunate to have the opportunity to work with Brown and will strive to be terrific partners and representatives by providing exceptional service to the corporate community to enhance the growth of the university brand. We’re excited to be off and running and look forward to building on the outstanding traditions already established here,” said Learfield President and CEO Greg Brown. 

 

In addition to its core business of nearly 100 collegiate multimedia rights properties which consist of institutional, conference and facility level partnerships, Learfield Sports is involved with collegiate ticketing, licensing and concessions, and titles the prestigious Learfield Sports Directors’ Cup that annually awards top-performing athletic programs. Its multimedia rights encompass numerous content distribution platforms to deliver the passion of college athletics to fans globally. To learn more about the company’s 40-year history and portfolio, visit www.learfieldsports.com

Brown Athletics Ranks Second Nationally In NCAA Academic Progress Report (APR) Rankings

April 22, 2009

Princeton, New Jersey - Ivy League student-athletes again have the nation's most commendations in the annual NCAA Division I Academic Progress Report (APR) ratings, as highlighted in today's official NCAA News Release with regard to enrollment throughout the 2004-05 through 2007-08 academic years.Brown Athletics is once again at the head of the class with 21 teams meeting the stringent NCAA APR criteria, second most in the nation out of 342 NCAA Division I schools.

The 21 Brown Athletic Teams commended by the NCAA are: Baseball, Men's Basketball, Women's Basketball, Women's Fencing, Football, Men's Golf, Women's Gymnastics, Men's Ice Hockey, Softball, Men's Soccer, Women's Soccer, Men's Swimming, Women's Swimming, Women's Tennis, Men's Indoor Track, Women's Indoor Track, Men's Outdoor Track, Women's Outdoor Track, Women's Volleyball, Men's Water Polo, and Women's Water Polo.

The APR measures semester-by-semester records for every individual team in Division I with regard to each team members' continuing eligibility, retention and progress toward graduation. The APR awards two points each term to student-athletes who meet academic-eligibility standards and who remain with the institution. A team's APR is the total points earned by the team at a given time, divided by the total points possible.

The NCAA "commends" teams that have APR scores in the top 10% within their sport, with the minimum necessary score ranging from 976 to a perfect mark of 1000 depending on the range of team scores within that sport. A total of 144 Ivy League teams were "commended" -- at least one in each of the 35 NCAA sports in which at least one Ivy team competes -- for an average of 18 teams per school.

Ivy teams comprised 18.7% of the 767 teams honored from across 211 Division I colleges and universities (131 schools had no commended teams). The average of 18 teams at each of the eight Ivy schools is more than two-thirds more than the next best conference average (10.6), and more than the best score of any non-Ivy individual school.

More than three-fifths (60.3%) of the total of 239 Ivy teams in NCAA-sponsored sports were recognized. The Ivy League is the only conference to have commendations for all of its baseball, football and women's basketball teams; while seven of the eight Ivy teams were recognized in four additional sports and six Ivy teams were recognized in six more sports.

The Ivy League swept the top six rankings nationally for the second consecutive year, led by Yale with 28 honored teams; every Ivy school was in the top 20 [Yale (28, 1st), Brown (21, T-2nd), Dartmouth (21, T-2nd), Penn (19, 4th), Harvard (18, T-5th), Princeton (18, T-5th), Columbia (10, 19th), and Cornell (9, 20th)].

NCAA Public Recognition Awards 2008-09 (by institution)

NCAA Public Recognition Awards 2008-09 (by sport)