Brown Athletics Unveils Brown Bears Sports Properties As Its Dedicated Corporate Sponsorship Sales Unit

PROVIDENCE, R.I.– Brown University Athletics, in conjunction with Learfield Sports, has developed Brown Bears Sports Properties as its exclusive corporate sponsorship sales unit, as announced today by Director of Athletics Jack Hayes. This dedicated unit is designed to support Brown Athletics’ initiative to enhance the service provided to local and regional businesses and further promote the Brown brand affinity to the corporate community. 

 

“We are excited about the development of Brown Bears Sports Properties,” said Hayes.  “Learfield Sports is a trusted leader in this field and has long-standing relationships with many college and university athletic programs.  We look forward to implementing the Learfield approach to generate innovative promotional ideas, customized programming and new asset offerings to Brown’s corporate partners.”

 

Leading Brown Bears Sports Properties is General Manager Augusto “Cookie” Rojas, who most recently served eight years as general sales manager for the Pawtucket Red Sox and taught sports management for nearly five years at Johnson & Wales University. Nelligan Sports Marketing, Brown Athletics’ former marketing partner, was acquired by Learfield Sports in early February. Brown Bears Sports Properties will office on campus, which will allow a close working relationship with the entire Brown Athletics administration. The property manages all aspects of the multimedia rights including venue signage, event sponsorships/marketing, corporate hospitality, radio game broadcasts and coaches’ shows, television and digital sponsorships, including the official athletic website www.brownbears.com.

 

 “We’re fortunate to have the opportunity to work with Brown and will strive to be terrific partners and representatives by providing exceptional service to the corporate community to enhance the growth of the university brand. We’re excited to be off and running and look forward to building on the outstanding traditions already established here,” said Learfield President and CEO Greg Brown. 

 

In addition to its core business of nearly 100 collegiate multimedia rights properties which consist of institutional, conference and facility level partnerships, Learfield Sports is involved with collegiate ticketing, licensing and concessions, and titles the prestigious Learfield Sports Directors’ Cup that annually awards top-performing athletic programs. Its multimedia rights encompass numerous content distribution platforms to deliver the passion of college athletics to fans globally. To learn more about the company’s 40-year history and portfolio, visit www.learfieldsports.com

Winter Academic All-Ivy Honorees Announced

March 22, 2007

Providence, RI - The Ivy League released its winter list of Academic All-Ivy honorees, with ten Brown student-athletes being recognized. The five males and five females were starters or key reserves on their respective varsity teams and carry a 3.0 or better cumulative grade point average.

Women
Erin Andrews
.................Sr......Women's Squash
Played number one for the eighth-ranked Bears; Concentration: Int'l Relations/History of Art & Architecture

Jennifer Hausmann.............Sr......Fencing
Co-winner of the Georges L. Cointe Award for sportsmanship and skill at IFAs; Concentration: Biology

Amy Latinen.........Sr......Swimming & Diving
Scored a 222.15 on the 3-meter to earn 19th place at NCAA Zones; Concentration: Neuroscience

Kelly O'Hear.............Sr......Skiing
Won five consecutive races before placing 13th at Nationals in Giant Slolam; Concentrations: Human Biology

Rylee Olewinski...............Jr......Women's Ice Hockey
Played in all 29 games, scoring eight goals and six assists for 14 points; Concentration: Biology

Men
Shawn Kitchner
..............Sr......Wrestling
Finished fourth at EIWAs and qualified for the NCAA tournament at 165 pounds;Concentration: Engineering

Mark McAndrew...............Jr......Men's Basketball
First Team All-Ivy, led league in scoring with 18.6 points per game; Concentration: Math/Economics

Paul Raymond..........Jr......Track & Field
Defended his Ivy title in the 60m dash at Indoor Heps; Concentrations: Economics

Sean Dersch....Sr......Men's Ice Hockey
Team captain; played in 123 career games (second all-time at Brown); Concentration: Neuroscience

Dan Mahoney..............Sr......Fencing
Tri-captain;Will compete in the NCAA Fencing Championships this week; Concentration: Math